Episode 794 | March 13, 2024 | Rice Growers Stay Successful Through Innovative Marketing Efforts

My Ag Life Daily News Report

Episode 794 | March 13, 2024 | Rice Growers Stay Successful Through Innovative Marketing Efforts

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On today’s episode, Vicky Boyd hears from two Butte County rice growers who discuss how they began marketing their rice under the Chico Rice brand and their recent rebranding efforts.